Healthy Grain: Cracked Wheat (Burghul, Bulgur) Has A Mild, Nutty Flavor With A Chewy Bite. Its One Of The Worlds Oldest Foods, Originating From Popularly Used In Middle Eastern And Mediterranean Cuisine. Superfood: Vegetarian, And Vegan With No Artificial Flavors Or Colors. Versatile: Perfect For Dishes Like Tabbouleh, Stir-Frys, Curries, And Soups. Easy To Make: No Need To Presoak, Cooks In Just 30 Minutes! Tasty By Itself Or In Pilafs, Salads, Or Croquettes. From Our Family To Yours: Ziyad Is Family Owned And Has Been Providing Families With The Highest Quality Products Since 1966.